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NZ's specialist growth marketing agency

We help companies gain & retain customers through customer-journey based marketing.

Helping businesses improve their marketing with data and insights

We follow a proven methodology for growing revenue and improving marketing performance. We’ve driven and converted 100,000’s of users, generating millions in revenue for clients.

Make smarter marketing decisions

Get your dream marketing tech stack set up so that you have the data your team needs to grow. We will teach you how to generate actionable insights from data. We've designed & configured enterprise grade analytics for some of NZ's biggest brands.

CRM Integration
API Integrations
Google Analytics
Dashboards and Reporting
Marketing Automation
Chat Bots
Data Story quickly designed and implemented our customer portal analytics. They took our internal team on the journey to build capability that went beyond the life of the project.
Jonathan Southee, Director Digital Delivery - NZTE

The strategic marketer

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Read our privacy policy here. We know the importance of data and won't share it with third parties.

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Make a big impact on your ROI

CRO is at the heart of everything we do. We measure, research, prioritise, hypothesise, test and learn. We specialise in creating websites that are persuasive, easy to use & improve the performance of your digital.

Conversion Rate Optimisation
Website Development
User Experience
Information Architecture
One AB test increased revenue by 52%. Its was a game-changer.
Meg Williams, Festival Director – Tāwhiri

Understand your customers needs

We use data to understand what areas of your marketing you should & should not focus on. Once we have measurable benchmarks on how you're performing at key customer touch points we come up with ways to improve the biggest opportunities we find.

Journey Mapping
Customer Research
Data Story's process has taken our marketing to the next level. If you have the chance to work with them, take it.
Charlie Phillips, CEO - Queenstown Resort College

Make the most of every penny spent on advertising

We are conversion specialists. Turns out that makes us really good at paid media. We run highly targeted ads to personalised landing pages that greatly increase conversions.

Facebook Ads
Google Ads
Native Advertising
LinkedIn Ads
Email Marketing
Data Story's conversion approach to paid media has lead to bigger ROAS without impacting customer experience. They're a part of our team.
Nadia Ellis, Marketing Manager – Cardrona Alpine Resort

Who are Data Story

Growth & data focused digital marketing agency

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We're a digital marketing agency, based in Queenstown and Wellington, NZ. We serve customers all over the world. We read business strategy, copywriting & psychology books when we’re not biking or skiing.

UX & customer journey specialists

We create amazing digital experiences that help more of your customers understand what you do, why you do it and persuade them to give you a try.
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Analytics & strategy nuts addicted to measurable growth

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We’re results focused. We’ve added additional millions in revenue for clients & helped private sector & not-for-profit companies reach goals faster.

“Data Story helped us become more data-driven

...which is our biggest competitive advantage."
–Alana McGillivray, Storypark Marketing Manager

See our work

Do our strategies align?

What’s the unique reason customers choose your business that cannot be easily copied? For Data Story, the unique, un-copyable advantage you get when you work with us is our values.

You can’t copy an attitude. Our values allow us to drive measurable, bottom-line results. Our values attract people & businesses who value transparency, testing, speed, data insights & ultimately results above everything.